The Georgia housing market continues to show strong activity as we move through 2025. After the pandemic boom, home prices have continued to rise. This is due to low inventory and many people moving to the state.
While interest rates remain elevated, they haven’t significantly slowed buyer enthusiasm, especially in metro areas like Atlanta, Augusta, and Savannah. Georgia remains a hub of affordability and economic opportunity, and that’s reflected in its real estate dynamics.
Key Georgia Metrics (as of January 2025)
| Metric | Georgia (Jan 2025) |
| Median Home Price | ~$376,200 (↑6.9% YoY) |
| Home Sales Volume | ~7,900 homes sold (↓4.3% YoY) |
| Median Days on Market | ~41 days |
| Inventory | ~1.9 months (tight supply) |
| Average Rent | ~$1,835 (↑$138 YoY, ~8.1%) |
Residential Market: High Demand Meets Low Supply
Georgia’s residential housing market is still running hot. The median home price now sits at approximately $376,200, up nearly 7% from last year. This puts Georgia ahead of national price appreciation averages, thanks to high in-migration, a healthy job market, and ongoing new development that is still not meeting demand.
Although prices are rising, the number of transactions has dropped slightly—about 7,900 homes were sold in January, down roughly 4.3% from the same time last year. This suggests that many prospective buyers are being priced out or are pausing to wait for more favorable financing conditions. Nevertheless, homes continue to move quickly, with the average property going under contract in just 41 days.
Tight inventory remains the core issue. With only 1.9 months of housing supply, Georgia remains firmly in seller’s market territory. Areas like North Atlanta suburbs and South Fulton County have some of the shortest listing durations, with homes often receiving multiple offers. New construction is helping, particularly in counties like Henry, Cherokee, and Hall—but not fast enough to meet demand.
Some parts of Georgia are seeing bidding wars cool slightly. In higher-priced neighborhoods or areas with more new construction, sellers are sometimes offering concessions or accepting offers below list price. But overall, well-priced homes in family-friendly neighborhoods still attract intense interest.
Looking forward, if mortgage rates stabilize or decline in the second half of 2025, Georgia could see another jump in buyer activity.
Rental Market: Steady Growth Amid New Supply
The rental market in Georgia is experiencing steady growth, but the landscape is evolving. The statewide average rent now stands at ~$1,835, up 8.1% YoY. Renters are still competing in high-demand urban centers, but more inventory, especially in suburban build-to-rent developments, is providing options.
Atlanta continues to drive rental pricing in the state. One-bedroom rents in the city average around $1,740, while two-bedroom units are closer to $2,180. High-wage job growth in industries such as logistics, tech, and healthcare supports this demand. However, landlords are facing more competition as new apartment buildings open in Fulton, Gwinnett, and Cobb counties.
Other areas like Augusta and Macon have lower rents (~$1,400–$1,600 range), but even here, prices are ticking up. Athens, with its university influence, remains a strong rental market for both students and young professionals.
Rental vacancy rates in Georgia have edged up to around 6.5%, higher than 2022–23 lows but still within a balanced range. Tenants are seeing more incentives, such as one-month-free promotions or reduced application fees. Still, rent growth is expected to remain positive in 2025, especially in areas where homeownership is still out of reach.
For renters, now is a good time to negotiate or lock in longer leases. For landlords, maintaining property quality and offering flexible lease terms will be key to retention.
Investor Behavior: Strategic Acquisitions in Metro and Secondary Markets
Georgia’s real estate investors are becoming more selective in 2025. Rising interest rates have made borrowing costlier, but investor interest hasn’t disappeared—it’s just more focused on value and yield.
Atlanta remains a top destination for both institutional and individual investors, especially in neighborhoods undergoing revitalization. Areas like East Point, Decatur, and the BeltLine corridor see active acquisition and rehab efforts. Investors are targeting single-family homes priced under $350,000 for rental portfolios or value-add flips.
Savannah and Augusta are also attracting attention. Both markets offer affordable entry points and increasing demand from young professionals, retirees, and military personnel. Investors see potential in short-term vacation rentals as well—Savannah in particular has seen a rise in Airbnb listings, though local regulation may become a factor.
Investor Focus:
High-rent yield areas like Macon, Columbus, and the Atlanta outskirts (e.g., Douglasville, Lithonia) are in focus. These areas offer better negotiation potential, especially in neighborhoods with rising rent-to-price ratios. Investors are shifting strategies from speculative flips to long-term holds with strong cash flow.
Multifamily properties in Georgia are also seeing strong interest. Garden-style apartments in secondary cities and small 6–12 unit complexes in suburban areas are being acquired for steady income. Build-to-rent communities—especially near logistics hubs—continue to expand across the state.
📍Expanded City-Specific Market Trends – Spring 2025
| City | Median Price | Avg. Rent | Key Insight |
| Atlanta | $445,000 (↑6%) | ~$2,050 | Urban revival areas see strong investor interest. |
| Augusta | $245,000 (↑5.5%) | ~$1,590 | Military demand is strong; new rentals are coming online. |
| Savannah | $398,000 (↑4.2%) | ~$1,925 | Short-term rental market growing; regulations tightening. |
| Athens | $359,000 (↑3.9%) | ~$1,850 | Student housing demand, tight rental inventory. |
| Macon | $211,500 (↑7.4%) | ~$1,460 | High rental yields; investors are active in affordable housing. |
| Columbus | $234,000 (↑8.1%) | ~$1,520 | Steady military and healthcare job market. |
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